FUKUSHIMA WATER / Mixed Media Kampange / 2016 / 5min
director FLORIAN TSCHARF
cinematographer JONAS SCHNEIDER
editor DAVID KURUC
gaffer PHILIPP BARTH & AXEL GERLING
coloring ROBIN JÜNKERSFELD
composit NIKI KAMANESCH
ac TORBEN MAEDE
2.unit dp THOMAS NEUMANN
Four years after the disaster of Fukushima-Daichii a brand-new energy drink conquers the Japanese beverage market and quickly becomes a cult product in all age groups: Fukushima Water. With a perfidious marketing strategy, the drink advertises itself as »energy water« - a natural mineral water with an artificial additive. Just a bad advertising stunt of a japanese beverage company or the most absurd product in the world.
AWARD
ADC AWARD GERMANY "GOLD"
WINNER Anual Video Award
NOMINATED DEUTSCHER WIRTSCHAFTSFILMPREIS
PRESS
Focus Online (31/03/2015)
»Hier trinkt ein FOCUS-Online-Redakteur radioaktives Fukushima-Wasser«
Fast Company (23/03/2015)
»This Fake Energy Drink Is Made With Radioactive Water«
Takepart (23/03/2015)
»Fukushima Water: The New Energy Drink Is So Hot, It’s Radioactive«
Bayerischer Rundfunk – Pulse (15/03/2015)
Radiointerview »Fukushima Water«
Wirtschaftswoche (13/03/2015)
»Berliner wollen mit neuem Energy Drink Getränkemarkt aufmischen«
The Guardian (10/03/2015)
»Fukushima Water: the fictitious energy drink goes on sale«
»Hier trinkt ein FOCUS-Online-Redakteur radioaktives Fukushima-Wasser«
Fast Company (23/03/2015)
»This Fake Energy Drink Is Made With Radioactive Water«
Takepart (23/03/2015)
»Fukushima Water: The New Energy Drink Is So Hot, It’s Radioactive«
Bayerischer Rundfunk – Pulse (15/03/2015)
Radiointerview »Fukushima Water«
Wirtschaftswoche (13/03/2015)
»Berliner wollen mit neuem Energy Drink Getränkemarkt aufmischen«
The Guardian (10/03/2015)
»Fukushima Water: the fictitious energy drink goes on sale«


